02 Service

Facebook and Instagram ads for dentists

Local campaigns that create demand and fill the appointment book with patients who were not actively looking for a dentist yet.

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Nine out of ten people in your area are not actively looking for a dentist this month. Google catches the few who are searching right now. Facebook and Instagram reach the rest.

People who have put off the dentist, or are considering braces or whitening, often just need a nudge. The right offer in front of the right audience turns a latent need into real bookings.

Sound familiar?

Boosted posts mostly reach people who already follow you.
Your ads are about the clinic, not about what the patient actually wants.
Enquiries come in but disappear in the inbox with no follow-up.

What you get

Offers and angles that land locally

I build the message around the patient’s needs, not a generic “welcome to our clinic”.

Ad images and copy that stop the scroll

Ad material made for dental care and tested on real audiences.

Precise targeting around the clinic

Location, age and interests tuned to the patients you actually want.

Forms and follow-up

Enquiries land in a system, not an inbox, so no lead falls between two chairs.

Continuous testing

I test offers, images and audiences against each other and scale the winners.

A report per ad

You see which ad actually delivers patients, not just likes.

How I work

01

Strategy

I find the offer and audience that bring the most patients for your budget.
02

Production

Ads, forms and follow-up are set up, ready for safe, trackable traffic.
03

Scaling

I keep testing and raise the budget on what delivers the lowest cost per enquiry.

Result

A steady stream of new enquiries, even in the quiet periods when Google alone is not enough. You build awareness in your area while the appointment book fills up.

Frequently asked questions

Isn’t Facebook old-fashioned for dentists?

No. Meta (Facebook and Instagram) reaches a large share of adults every day. It is still the best channel for creating local demand.

What kind of offers work?

Concrete, low-threshold offers, such as a check-up with X-rays at a fixed price. I always adapt them to the clinic and to the rules on healthcare marketing.

How do you measure results?

I count actual enquiries from the clinic’s own form and spreadsheet, not just the pixel’s estimates.

Do you use photos of real patients?

Only with consent. Usually I use photos of the clinic, the team and clear offers. That often converts best anyway.

Let’s look at your clinic’s numbers together

A free 30-minute strategy call with no obligation. You get concrete actions, whether or not we end up working together.

Book a free strategy call

Other services

01 Google Ads 03 Local SEO 04 Websites 05 Marketing automation 06 Reviews & reputation 07 AI receptionist 08 AI chatbot